RESUMO DOS RESULTADOS DE AÇÕES SOBRASA 2022
ENGLISH
2022 SUMMARY
We carried out 5,339 actions, 15 actions per day
We reached 224,380 people directly (on average 42 people per action)
We invested 10,055 hours of volunteer work
We involved 673,140 family members
We reached 193,618 followers on our social networks, which multiplied our 33,128 prevention posts to 25 million people
We organically achieved 651 REPORTS on TV, Radio, Newspapers and digital networks that reached 116 million people and generated a value of R$ 8,133,177.45 in spontaneous media.
193,618 followers on social media
25 million digital impressions
33,618 posts
651 reports on TV, newspapers, radio and others
16 million coverage
R$8,133,177.45 million in organic media revenue